Label application problems are often caused by environmental conditions - namely temperature and humidity. Some adhesives and plastics “disagree,” and this can cause the labels to lift off of the container. If you are using a plastic container, it is good to know the type of plastic. Plastic and glass bottles and containers can be inconsistently formed or asymmetrical, causing some labels to fail. Containers that have been handled with bare hands are often the culprit when labels fail.ĭiscount containers may have pronounced seams or uneven surfaces that affect label application.
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The surface of your container should be clean and dry and free of debris and oils prior to label application. Adhesive problems are rare with advances in technology, but sometimes they do happen. Regardless of whether you apply your labels by machine or by hand, damage to the label liner or labels that pull away from the liner can cause problems during application.Īlso be on the lookout for adhesive that is either too aggressive (is difficult to remove from the liner) or not aggressive enough (easily pops off or slides around on the liner or container once applied). If issues do arise with your custom-labeled products, the following steps will help determine the cause of the problem: Inspect your labels before applicationīefore applying labels, be sure to inspect the label liner for die cut-through, label curling or a torn release liner.
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We’ll first walk through how to prevent label application problems, and then we’ll offer tips to fix four of the most common issues. What is your container like? Are you applying labels by hand or by machine? What is the temperature of the facility where your labels will be applied? They’ll use your answers to select the best label material, adhesive and printing options available when you place your order.īut even with all these precautions, label application problems can still happen. This is why your label printer asks you so many questions before designing your label. The temperature, humidity and even the application method (by hand or by machine) can affect how well your label adheres to your container.
If you use an adhesive that isn’t designed for your product (application temperature, service conditions, container material, etc.), it can cause labels to fail during application or use. Learn more about label material testing here. It’s a good idea to test your label materials prior to ordering. Using a label facestock that’s incompatible with your container material (e.g., glass or plastic, etc.) and type (e.g., squeezable tubes or rigid bottles) can make your label prone to tearing and wrinkling. But regardless of the type of container, you need to make sure it’s dry and clean prior to application. And tube labels come with their own set of application challenges - click here for advice on tube label application specifically. Discount containers often have noticeable seams and surface irregularities which can make it hard for the label to apply correctly. To figure out which label size is right for your product, read this article. If your label is too big for your container - or not designed for a curve or taper - then it can flag or bulge. If you’re experiencing label application problems, you can likely trace it back to one of five things: A label might look great on the roll, but if it doesn’t apply to your product’s container properly, then it won’t look good on the shelf, it won’t attract the attention of customers and it won’t drive sales.
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